Name of business: DIGS
Type of business: Upcycled, vintage, and artisan goods
Location: 310 E. Main St., Ste. C-2 in Shopper’s Eden, behind La Mo
Hours of operation: Tuesday through Saturday, 10 a.m. to 5 p.m. Special open house from 5 p.m. to 9 p.m. on Thursday.
Contact info: 484-0335, Facebook page coming soon
History of business: Friends and neighbors Debra Volk and Diane Parker have long had a shared passion – the patina which develops on old armchairs and candlesticks.
The duo’s love for old furniture – and their collections – grew over the years until, two years ago, Volk and Parker decided to share their pieces with others.
“We have been – I don’t want to say hawking our wares… Let’s say ‘purveyors of vintage furniture’ for the last two years,” Parker said.
Both bring different elements to their collecting. Parker, an interior decorator, likes to sand, paint, and repurpose old pieces.
“I just like to shop and buy things, mostly,” Volk said.
The two ran small shops inside of other stores, and were regular vendors at the Turlock Farmers Market. But this year, Volk and Parker decided to open a place of their own – DIGS.
DIGS opened its doors on Nov. 6, just three weeks ago, bringing the duo’s unique style to a fixed space. The store overflows its doors a bit, with some goods displayed in the breezeway between DIGS and La Mo.
So far business has been great, Volk and Parker said, with a mix of old customers and diners at La Mo who see the new store. An unanticipated rush of shoppers has left the duo already “digging for new treasures” to meet demand.
Business specialty: DIGS specializes in a stylish sort of upcycled, vintage, and artisan goods previously unavailable in Turlock, spread across five vendors within the store.
“We’re trying to be unique for Turlock,” Volk said.
Volk and Parker’s Vintage 54 focuses on furniture. Aviary offers a similar aesthetic, with repurposed and upcycled furniture.
Rustic Metal Design offers unique metal shapes and letters, custom-cut in a variety of fonts. Pageo Lavender Farms sells various lavender-scented soaps and goods.
And Source offers home goods as well as a line of hand-crafted, one-of-a-kind local jewelry.
All five vendors – as well as a wall of art from local artists – offer slightly different takes on the core theme of DIGS: unique decorative pieces that are just too good to pass up.
“Life is short,” Parker said. “Decorate well.”