Name of Business: Joy Dravecky Jewelry

Type of Business: Jewelry

Hours: Tuesday – Thursday, 11 a.m. to 5 p.m., with select Fridays and Saturdays open

Location: 210 W. Main Street

Contact Information: hello@joydraveckyjewelry.com

Business Specialty: Handmade artisan goods

“People are going into the city or into other places to be able to find unique goods and there’s no reason that can’t be in Turlock,” said Joy Dravecky, owner of Joy Dravecky Jewelry.

Her shop, located downtown, is new to the area, but her jewelry collection has been up and running for six years.

“Over the past few years my business has really grown and flourished,” said Dravecky. “I do a lot of my sales online, as well as to boutiques throughout the country, and I’m very happy to have this showroom style shop in Turlock.”

Dravecky has shipped orders to Japan and has pieces going to places throughout the world.

“What’s great about my business is I can do it from anywhere,” she said. “I love that this is happening in Turlock and that it also allows for a reach that is further.”

Her work combines organic materials such as rough-cut, semi-precious stones paired with gold-filled metal, oxidized silver or vintage brass.

Dravecky says the inspiration for her jewelry, is the stone itself; each one is unique with its own marbling and characteristics.

 “I don’t see imperfections, I think each stone is unique and that’s what makes it cool,” she said. “I’m a fan of anything unique, organically grown — just things that stand out. Using natural stones really helps with that, so anything I do is just the icing on it.”

Dravecky studied Applied Health at Azusa Pacific University and came across this business by default.

“I started to make jewelry as a hobby when I was pregnant… as something therapeutic and creative that I could do,” said Dravecky. “Then I realized that I really loved it and was kind of good at it, so I pursued it from there.”