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Renewed effort to remind people to buckle up for safety
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Local law enforcement will be participating in the national Click It or Ticket campaign with an increased focus on motorists that fail to buckle up while on area roadways.

The campaign will stretch from Monday to June 5, and comes before the Memorial Day weekend, which is statistically one of the  busiest travel weekends of the year.

According to research conducted by the National Highway Traffic Safety Administration, while 88.5 percent of passenger vehicle occupants buckled up in 2015, almost 50 percent of occupants of fatal crashes nationwide are not restrained. In some states, the rate is as high as 70 percent unrestrained in fatal crashes. In California, more than a half million people travel the roadways at grave risk without proper restraints. These facts highlight the need for increased education, awareness and enforcement and awareness of seat belt use, according to the Stanislaus County Sheriff’s Department, which will be participating in the campaign.

This year, NHTSA is aiming to increase campaign participation even more by coordinating a “Coast to Coast” seat belt education and enforcement effort with the California Highway Patrol and law enforcement around the I-10, I-40, I-70 and I-80 corridors. Additionally, law enforcement agencies statewide are joining the Click It or Ticket effort to emphasize the “Coast to Coast” seat belt safety awareness campaign in all 50 states. 

“As law enforcement, we have a special role in helping protect the safety of our citizens, said Stanislaus County Sheriff’s Deputy Patrick McCulloch. “Time after time, we see the deadly results that come from drivers and passengers refusing to wear a seat belt. Wearing a seat belt is one of the most important steps in increasing survivability in a crash. Our job is to stop those who are not buckled up, and to keep them from repeating this potentially deadly mistake.”

In 2014, nearly half of the 21,022 passenger vehicle occupants killed in crashes nationally were unrestrained, according to NHTSA. During the nighttime hours of 6 p.m. to 5:59 a.m., that number increased to 57 percent of those killed. Law enforcement agencies will write citations day and night, with a zero-tolerance approach. 

“Hundreds of thousands of citizens will be traveling this Memorial Day weekend, as well as throughout the summer vacation season. We want to make sure that people are buckling up to keep themselves and their families safe. It is the greatest defense in a vehicle crash,” said Rhonda Craft, Director of the California Office of Traffic Safety.